Haig: Buy-Sell Q&A | Navigating partial dealership sales. 
Haig Partners: Buy-Sell Q&A: Where the Automotive M&A Market is heading. Experian: Three steps to adapting to constant change in automotive marketing. Experian: Evolving identity beyond the “who” to enable the “how”. Experian, GroundfTruth and Spectrum Reach: Dealership marketing: Navigating automotive advertising in a post-pandemic world. Easycare: The importance of benchmarking your reinsurance performance. Easycare: Reinventing the service contract for EVs. Cox: Transforming F&I for Automotive eCommerce. Cox: Transformation toward eCommerce in automotive retailing. Big Ass Fans: Reducing risk and productivity loss with Big Ass Fans & evaporative coolers. Ally: All Ears Podcast | practices you may incorporate into your F&I department. Ally: All Ears Podcast | Used Car Bubble. Ally All Ears Podcast | reducing friction in the purchase process. Ally All Ears Podcast | building customer loyalty during challenging times. Ally All Ears Podcast Episode | The next evolution in virtual F&I. Acxiom: Acxiom VP on the intersection of analytics and car shoppers. Cox: Video | Cox VP on advancements in digital car buying for dealers and customers. NISSAN: 2022 Pathfinder and 2022 Frontier. The store has sold all the Bolts it could get this year and had none in inventory last week. And the interior room is what the market wants right now," said Starling, whose dealership has created a niche by aggressively marketing EVs. "The exterior styling is going to resonate with a lot more people. Starling believes it will have broader appeal than the Bolt EV, which often relied on big discounts to find buyers and was hampered by a recall tied to battery fires last year. He's firmly convinced the Equinox will be Chevy's first high-volume EV hit. In fact, to prepare for the day he would sell EVs, Starling bought a Tesla because he wanted to understand what it was like to live with one and drive it daily. Starling, a third-generation GM dealer who owns Starling Chevrolet, has been bullish on EVs ever since Tesla broke through with the Model S a decade ago. The electric version will be assembled at Ramos Arizpe Assembly, one of two plants in Mexico where GM builds the combustion Equinox.Ī Chevy spokeswoman said the company is waiting on guidance to determine whether the Equinox EV will be eligible for newly revised federal incentives that could make it $7,500 cheaper for buyers. 
The Equinox EV's $30,000 starting price excludes shipping, which adds $1,395 to the price of today's Equinox. The Equinox EV could be well positioned to take advantage of that interest for buyers in the sub-$35,000 range, though it is likely that the upper Equinox trim levels could ultimately see a price above $40,000." In addition, consumer attitudes seem to be shifting toward greater acceptance of EVs relatively quickly.
"This opens up a larger potential pool of customers who are likely to reject the Bolt for being too small. "The Equinox EV is a true compact SUV, and it does fit better into the highest-volume segment in the U.S.," said Stephanie Brinley, senior analyst for the Americas at S&P Global. The Bolt EV, which uses previous-generation batteries and has a 259-mile range, currently starts at $32,495 including shipping, but the 2023 model will cost $6,000 less to make room for the Equinox. The Equinox EV's arrival is expected to roughly coincide with the demise of GM's cheapest EV today, the Chevy Bolt. Chevy will begin selling a midlevel version next fall before adding the $30,000 LT1 and three other trims later in the same model year. The base model won't be available right away, though. It will be GM's most affordable vehicle powered by the Ultium battery technology that also underpins the electric Silverado, Lyriq and six-figure Hummer.Ĭhevy will continue making the gasoline- powered Equinox, long one of GM's bestsellers, after the electric version arrives next year. The 2024 Equinox EV's base model will have a 250-mile driving range, with higher-priced trims offering up to 300 miles.
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